CHOC the future’s bright ad campaign

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It’s always an honor to work with CHOC Children’s Hospital and this year was the most inspirational project I’ve worked on with them. They selected 4 children age 1-16 who wrote about what they hope for their future and why. From a parent’s perspective for their one year old to a teenagers dream to cure skin cancer, every child in the campaign is a real person with hopes and dreams for their future. I’ve also included some behind the scene shots and outtakes from the shoot in this post just for fun. Watch for the print ads in newspapers and select magazines. See the video about Shelby, Zevan, AJ and Matia here—>

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